Agencies can provide more useful proposals when they receive the same clear brief. If your business in Lebanon is comparing digital marketing suppliers, explain the goal, audience and current situation before requesting packages. This reduces assumptions and makes the differences between proposals easier to assess.
Explain the business problem
Describe what you sell, who you want to reach and what is not working today. Share the website and channels involved, along with relevant constraints. State whether the priority is a launch, better enquiries, stronger brand consistency or another measurable objective. Avoid prescribing a large list of deliverables before discussing whether they solve the problem.
Define practical requirements
List languages, locations, production access, timing and the people who approve content. Explain whether existing photography, brand guidelines and website access are available. Provide a budget range if established, or ask for phased options. Identify work that must be included and work that can be proposed separately.
Request a transparent response
Ask each agency to show scope, responsibilities, assumptions, exclusions, fees and media spend. Request a proposed workflow and relevant examples. Compare how the supplier understands the problem as well as its price. A useful proposal should leave you able to explain what happens next and what your own team must contribute.
Practical checklist
- Business goal and current problem
- Audience, languages and locations
- Available assets and approval process
- Budget or phased options
- Comparable scope and cost breakdown
Do I need a detailed strategy before asking for a proposal?
No. Explain the business problem and available context. The agency can propose a discovery or planning stage when the work needs further definition.
Discuss your project with BlueMoon
Send BlueMoon your goals and current channels to start a scoped digital marketing proposal.
Explore our digital marketing services or contact BlueMoon in Lebanon to discuss your requirements.
